الخميس، 23 مايو 2013

A Few Tips on SEO Strategy for Todays Hungry Internet Marketers

By Ben Bergman

There is no doubt that the economy is rocky these days, but people still need to buy products and services. So the amount of business on the internet continues to rise. This is a good thing. Of course you could make a living, but in what time frame?

Are you new to internet marketing? Do you look for answers as to what to do and not do? You have come to the right place. Below are a few short topics along with some comments regarding marketing. If you don't completely understand something look it up. It is good to read about topics from different points of view. Read through the following ideas as you build your marketing knowledge.

There are many choices available regarding internet marketing. One good plan is to decide on a good strategy then use it. Below are a few helpful hints for today's internet marketers.

1). Learn about SEO. Here is what it means. I will give you an idea of what it is. A search engine is a machine. It is a computer. That means it does not imagine what you are writing about on a page. It does not guess what you mean when you don't say it. If you do not say clearly, the search engine cannot understand. So do not make your page about several things. Make it about 1 thing if possible. Then put that word that describes it. This is known as a "keyword". Put it in the URL. Put the keyword in the title. Put the keyword a few times in the paragraphs. Link to thinks using that keyword as an anchor text. So instead of making a link that is blind and says click here. Put instead "keyword" and link to your link that should be about the keyword. This is the main process that connects search queries to web sites.

2). Affiliate marketers often sell products for others. But a site that is just a copy, and uses the companies domain is not good to market. Instead buy a domain name and host it. Put the relevant information on this domain then add keywords. Using your own unique domain will let you stand out from the crowd that uses 1 domain.

Never try to buy ads anywhere, much less at a search engines PPC or pay per click advertising area, and just send the traffic straight to the companies sales page. Send them to your page first, and explain why they need to buy. This is helpful and a valid service to the customer. If you don't consider this, you can get into trouble with the search engines. This one valuable lesson can save you time and effort later.

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